We take keyword research serious! It’s one of the most important aspects of search engine optimization. If you aren’t ranking for the phrases that your customers are looking for, it will be very hard for them to find your business online.
In doing our keyword research we also do a competitive analysis of your competition. We analyze their keywords, their link building, and their social networks and directory listings to develop a strategy for you to successfully compete against them.
Through looking at your industry, doing our keyword research, and a competitive analysis we will look at what links will have the most positive effect on your search engine results. It isn’t about how many links you have as much as it is the quality of the links you build towards your website.
Social media plays a vital role in success of a business today, and it also plays a significant role in the success of SEO. Social media has 7 out of 10 of the things we know search engines look for when it comes to ranking your website. This is a reason we help our clients to run a more active and engaging social media strategy.
To take some of the mysticism out of search engine optimiztion we would like to begin by asking a simple question. What do you do when you want to find something on the Internet? You go to one of the major search engines like Google, Yahoo, or Bing and search for it, right? After all the search results come up you then click on one of the links on the first page. As a matter of fact, 90% of all visitors to a who perform a search will behave in this exact same way.
So how do you rank?
I’m sure you are wondering how those web pages got to the top of your search results. Those pages have been using search engine optimization. It’s not exactly known how search engines work, that’s a closely guarded secret. However, there are two main principles we know will help a website rank higher in search results. Keywords and links play a major roll in you obtaining better search engine results. Let’s look at keyword phrases first. Having the same or similar keywords within your webpage title, address, headings, and content that are being searched are not only effective but are how search engines help people find the content that they are looking for. Be careful, some so-called SEO experts will try and trick search engines and overuse keywords within a page. The rule of thumb here is quality over quantity. Now, how about links? When a webpage that promotes the same type of industry-relevant content as your webpage link to your website it tells the search provider that you have good content. Links from irrelevant websites, blogs, directories, or social content won’t help and to be honest can sometimes hurt your ranking. We use these strategies and tactics, as well as others to help increase your chances of obtaining that first-page rank your business is looking for. This, of course, is a basic overview of search engine optimization. The truth is it’s no easy task, and you have a much better chance when you except help and SEO expert. That’s where we come in! We'll develop a custom SEO strategy designed specifically for your business. We’ll help you identify the right keywords, write friendly site code and content, and figure out the best linking tactics. But most importantly, we’ll help you find ways to provide high-quality content for your visitors and search engines as well. Don’t hesitate to contact Infinite Loop Marketing today. We’ll listen to your needs, ask all the right questions, and stand by you to help your website obtain the higher rankings you’ve been looking for.
The best way to attract new customers is to have the internet work for you. By having a better understanding of what keyword phrases your competition and your customers are using, we allow your online marketing efforts to work smarter and not harder. The more visible you become and the more your content engages your visitors the easier it is to convert them to longterm customers.
At Infinite Loop Marketing we take great pride in the SEO services that we provide for our clients. Working through a detailed process to we provide our clients with the analysis and planning, website optimization, content creation, and curation, as well as ongoing support services, so that when you appear on the first page we can keep you on the first page.
Our marketing explainer videos will help walk you through the services we offer. Helping you have a better understanding of the importance of online marketing and the purpose for the services we offer.
So you need help with ranking your website or content? Infinite Loop Marketing can help. We will use all current SEO techniques and strategies to help improve your rankings and drive you towards the first page of search. To find out more please contact us and find out how we can help.
Email info@infiniteloopmarketing.com
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